Solutions
China Real Estate Marketing
Your Bridge to Chinese
|
Property Investors
The Opportunity
Why Target Chinese Property Buyers?
To win in this sophisticated landscape, a generic approach is no longer enough.
You need a partner who understands the nuances of the Chinese buyer’s journey.
Our Solution
Our Real Estate Marketing Solutions
CMEA provides an end-to-end China marketing solution designed for UAE real estate developers and agencies. We manage the entire funnel, from building brand desire on social platforms to nurturing high-value leads and supporting your sales conversions.
Content Localization
We help you localize your content using trending keywords on major platforms including douyin, rednote and WeChat, ensuring your message resonates with the right audience.
Our services include image editing, localized adaptations, and video post-production — all designed to maintain and protect your brand image across markets.
Social Media Account Management
We support you in launching and managing social media accounts in China, including Rednote (Xiaohongshu), Douyin, and WeChat.
Our team assists with official account setup and provides training for your internal team to ensure a smooth transition and long-term success when applicable.
Influencer Marketing
Tap into China’s top property influencers with our end-to-end influencer coordination, covering:
- Influencer sourcing
- Negotiation & contracting
- Scheduling & campaign coordination
Media Buy
We execute precision-targeted ads across RED, Douyin, helping you:
- Drive high-value bookings
- Amplify your content reach
- Maximize ROI with data-driven targeting
On-Site Video/Photo shooting
We offer professional on-site shooting in Dubai, Abu Dhabi, Shenzhen, and other major cities.
From exhibitions to real estate tours and restaurant features, we help you create visually compelling content.
WeChat Official Account and WeCom Set Up
We will handle every step of setting up WeChat Official Account and WeCom Account Registration, ensuring a smooth and professional launch, including designing customized SOP for you for client handover, inheritance workflows, and offboarding protocols to safeguard your company’s digital assets and ensure seamless continuity.
The Advantage
Why CMEA?
> Local Presence with Global Reach
Based in Dubai, team fluent in English, Arabic, Hindi and Chinese. Our localized execution ensure seamless communication and 0 time-zone gap for you.
> Proven Track
Record
Trusted by global luxury hospitality, developers, and government cultural institutions, we deliver impact where brand image is as critical as results.
> Cross-Cultural Expertise
Deep platform expertise & influencer network,We stay ahead of trends to create campaigns that truly resonate with Chinese audiences.
> Integrated
Approach
From Rednote to WeChat, Douyin, and Baidu, we align multiple platforms into one seamless strategy, delivering clarity, efficiency, and measurable growth.
Questions
Frequently Asked Questions
1、What do Chinese buyers value most when purchasing property?
Beyond price, Chinese buyers pay close attention to Golden Visa eligibility, freehold ownership, developer reputation, established communities, school districts, and surrounding amenities.In addition, having Chinese-language support and transparent communication plays a decisive role in closing deals.
2、How is marketing to Chinese buyers different?
Unlike global audiences, Chinese buyers rely on Rednote, Douyin, WeChat and other closed-ecosystem platforms. Effective marketing requires more than translation – it demands localized content, cultural alignment, and trusted brand presence.Without these, even strong projects may fail to gain visibility or trust in China.
3、Why should we work with a professional China marketing agency?
Due to policy restrictions. language barriers, cultural differences, and platform restrictions, it is very difficult for foreign property companies to directly reach Chinese buyers. Partnering with a local chinese team in dubai enables seamless communication, localized execution, and precise advertising, while ensuring that all customer data remains 100% owned by the client.
Case Studies
Danube Properties
We partnered with Danube Properties, one of the UAE’s top 5 developers, to architect their China market entry.During the crucial launch phase of their iconic Bayz101 project, CMEA executed a targeted Douyin campaign that showcased key lifestyle elements tailored to Chinese buyer preferences. This single campaign drove early traction in a highly competitive market, delivering over 200 qualified leads and forming the cornerstone of a successful, ongoing partnership.
Explore Our Specialized
China Marketing Solutions
We offer a comprehensive suite of China marketing solutions to help brands reach and convert Chinese audiences—across.
The Call
Ready to Reach China’s Top
Property Investors?
The opportunity in China is immense, but navigating its complexities requires a specialist. Let’s build a targeted strategy that connects your properties directly with qualified HNW investors. Schedule your complimentary consultation today to define a clear path to success and unlock your brand’s potential in this lucrative market.
